Cliche’s.
It’s funny how much most people hate them and avoid their use, and yet they seem to be grounded on apparent truth. For example:
There’s no such thing as bad PR.
If you take a look at results for a Google Maps search I did recently for New York Movers, stop at the 4th listing down – for FlatRate Movers – you’ll notice they have an average rating of 4 out of 5 stars. Not too shabby.
But as you look closer you’ll notice:
WORST, MOST DISHONEST MOVERS IN HISTORY.
with the term MOVERS bolded because it’s relevant to the search.
Google doesn’t care what that reviewer is saying about FlatRate, even if it’s true. All the Goog cares about is that Continue reading “A Good Bad Google Maps Review?”