Single Ladies Devastation Wins People’s Choice Award

He got 4.8 million views on a video (see above) of his son crying because he wanted to jam out to Single Ladies by Beyonce.

Then he got boat-loads of people to vote for that video, garnering a spot in the list of People’s Choice Awards Winners for Favorite Viral Video Star.

Now if that’s not a great combination of timing, SEO, social marketing, and cute-crying-kid-anomolyism, I don’t know what is. Well done Carlos Whittaker.

A Good Bad Google Maps Review?

Cliche’s.

It’s funny how much most people hate them and avoid their use, and yet they seem to be grounded on apparent truth. For example:

There’s no such thing as bad PR.

If you take a look at results for a Google Maps search I did recently for New York Movers, stop at the 4th listing down – for FlatRate Movers – you’ll notice they have an average rating of 4 out of 5 stars. Not too shabby.

Picture of Google Maps Reviews

But as you look closer you’ll notice:

WORST, MOST DISHONEST MOVERS IN HISTORY.

with the term MOVERS bolded because it’s relevant to the search.

Google doesn’t care what that reviewer is saying about FlatRate, even if it’s true. All the Goog cares about is that Continue reading “A Good Bad Google Maps Review?”